Summer School: Creating an Author Platform

 Registration is closed for this event

Patrick Lenton. Photo: Daniel Boud
15 January 2017 - 10:00 to 4:00 PM
Patrick Lenton
Early, Emerging
It’s widely expected these days that authors represent themselves online via platforms like social media, blogs and newsletters. This is what constitutes an author platform, and can help fulfil a variety of functions useful for an author, such as increasing discoverability, finding readers, selling books and connecting with a community. Find out what options are available for authors, why they need them and strategies to utilise them.

You will learn

  • why an author needs a platform
  • what an author platform is
  • how to create an author platform
  • how to reach readers, fans and community online
  • how to sell books and maintain followers.

About Patrick Lenton

Patrick Lenton is an author and digital marketing professional. He used to work for Momentum Books, the digital-first imprint of Pan Macmillan, and now runs Town Crier, a digital marketing consultancy for authors.

Read the Q&A with Patrick Think beyond text.

Summer School

Read more about our Summer School workshops:

Summer School: Environmental Non-Fiction, 12 January
Summer School: Writing Romance, 13 January
Summer School: Writing TV Drama, 14 January
Summer School: Writing and Your Body, 16 January
Summer School: Writing the end of the world, 17 January
Summer School: Intro to Memoir, 18 January
Summer School: Fictive Expressions, 19 January
Summer School: The Ethics of Using Real Stories in Fiction, 20 January
Summer School: Insight into Editing, 21 January
Summer School: DIY Podcasts, 22 January
Summer School: Your Digital Publishing Options, 23 January
Summer School: The Big Picture: children's books with a social conscience, 24 January
Summer School: Poetry: The Foundations, 25 January

Member $ 145.00
Concession Member $ 135.00
Non-Member $ 195.00

Download iCalendar entry for this event. iCalendar feed for this event.